When it comes to reputation management strategies – either burying bad posts or creating new positive posts about your business or even yourself, there are quite a few ways of going about this. Reputation management (the bad) is mostly put into use when someone has said something negative about you or your business and you want to “bury” it (true or not true). On the other hand reputation management (good) is about creating a web presence about your or your business in a positive manner. Because this can be a negative or positive experience, below we will be going over each of these facets as well as different strategies you can use for these options.
Online reputation is still a very serious topic in the online community. As the Web continues to be a place that is under a constant state of change, it’s also important for individuals, businesses and SEO experts to keep online reputations in the forefront of their minds. There is no better time than now to reassess an online reputation and update reputation management strategies. In today’s volatile online community, it is imperative to understand the significance that having a positive online reputation can mean for a company or individual. Using the same reputation management strategy that you’ve been using for years is not going to offer the same amount of protection as it has in the past due to the rapid changes which occur in the online community almost daily. Here are just a few trends that are presently occurring in online reputation management today.